Our Step-by-Step Analytics Approach

We combine industry experience, transparent analysis methods, and up-to-date technology to provide actionable insights for advertisers and agencies. Every campaign receives tailored attention, focusing on clarity, compliance, and measurable improvement.

Meet Our Specialists

Experts in market analytics, data-driven strategy, and campaign measurement.

Alexis Grant

Alexis Grant

Lead Analyst

Sydney

Focus Areas

Campaign impact Data security Audience trends Compliance

Alexis translates complex media data into clear, actionable recommendations for clients throughout Australia.

Paul Harrison

Paul Harrison

Senior Strategist

Melbourne

Expertise

Market dynamics Metric design Client reporting Process audits

Paul brings over fifteen years of advertising analysis experience and prioritises clarity in every project.

Ashleigh Wu

Ashleigh Wu

Data Scientist

Brisbane

Expertise

Big data Attribution Machine learning Insight delivery

Ashleigh ensures analyses are evidence-based and adapt to changing media landscapes and channel mixes.

Liam Parker

Liam Parker

Client Success Manager

Perth

Areas Covered

Agency support Client training Workflow Feedback

Liam supports clients with onboarding, technical setup, and guides teams to get the most from our analytics.

Analytics workflow and business team at work

How Our Analytics Process Works

A clear and collaborative journey designed for accuracy, compliance, and actionable results—from initial intake through deep-dive reporting.

1

Discovery and Goal Setting

We start each project with a deep dive into your campaign objectives and existing analytics. Key metrics and benchmarks are established to provide context and clarity.

Collaborative workshops ensure your business goals align with analytics.

2

Data Aggregation and Analysis

Relevant campaign data is collected and verified from various advertising channels. Our analysts apply advanced methods to reveal actionable insights, patterns, and performance drivers.

Secure workflows and compliance checks are part of every analysis.

3

Transparent Reporting and Review

Easy-to-understand reports are delivered, including tailored recommendations and follow-up. We ensure findings are detailed yet clear, setting you up for future success.

Ongoing support provided to interpret results and guide your next steps.

Compare Our Analytics Services

Features Standard Analytics Advanced Analytics Enterprise Solutions
Cross-channel campaign reporting Yes Yes Yes
Custom metric development and tracking No Yes Yes
Dedicated client success manager No Yes Yes
Comprehensive compliance assessment Yes Yes Yes
Multi-brand campaign support No No Yes